As more companies manufacture and distribute these new units creating serious competition, the prices of these new televisions are dropping dramatically. As prices drop the more consumers accept this format as the new thing, even though content and content distribution is extremely limited to support these 4K and Ultra High Definition televisions.
Many companies now offer both high end 4K digital cinema and video cameras as well as prosumer and even a number of smartphones capable of capturing 4K and UHD images, making it possible for consumers to create and enjoy their own 4K content.
Huge file sizes and storage of these files have been one of the drawbacks of the format since it is 4 times that of 1080p but due to the advent of the new H.265 codec technology which will be available soon this will make it more viable for consumers of this format. Content is becoming steadily more available throughout the world and will continue to grow over the next few years due to the drop in production costs related to the technology and as more people purchase 4K or UHD units.
Asia and the U.S. are spurring the development and perpetuation of this format and are pushing to produce more content which will create a larger demand. Once you see 4K or UHD imaging you will understand why it is becoming so popular and you will really not want anything but this beautiful high resolution format. There are systems now being developed such as Ultra broadband that will make this content much more easily streamable. Once these systems are implemented 4K and UHD will be unstoppable.
These technological developments in all aspects of 4K and UHD will affect every area of media including hardware, production, distribution and delivery. The demand for content will rise at an exponential rate as people around the world adopt this new format as the standard for television in the very near future.